SEO insights for florists, creatives and service based businesses
Actionable advice, client-tested SEO strategies, and practical tools to strengthen your online visiblity.
Wedding Venue Marketing: How SEO Helps You Capture More of the Right Enquiries
After the Christmas engagement rush, couples are actively searching for wedding venues — often with very specific requirements. This blog explores how wedding venue marketing and SEO can help your venue show up for the right searches, attract better enquiries, and make it easier for couples to decide if you’re the right fit.
Why a Clickable Word Can Strengthen Your SEO (And Why It’s One of the Easiest Fixes You Can Make)
When we talk about SEO, people often imagine complicated tools, keyword research, or endless content creation. But sometimes the simplest changes make the biggest difference. One of those small-but-mighty changes is the humble clickable word — a single piece of linked text that helps guide people (and search engines) around your website with far more clarity than you might think.
Entrepreneurship and Entrepreneurs: Why We Need Each Other More Than Ever
When I ran my wedding and event flower business, my days were spent at the flower market at the crack of dawn, designing weddings, cleaning buckets, and working alongside other florists and wedding vendor pros. It was creative, physical, and full of community. There was an ease to finding support - and not something I’d actually thought about prior to setting up my floral design business. Florists swapped tips, shared suppliers, and passed on enquiries when they were fully booked, or if you were a better fit. Collaboration was almost built into the job!